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Swansea University

UCAS Code: P502 | Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements

A level

A,B,B-B,B,C

Access to HE Diploma

D:21,M:24

International Baccalaureate Diploma Programme

30-33

International students will also require a score of 4 at Higher Level English Language or Literature, or 5 at Standard Level English Language or Literature.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H3,H3,H3,H3,H3,H3

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM-DMM

UCAS Tariff

128-112

Swansea University accepts the Advanced Skills Baccalaureate Wales as fully equivalent to x1 A-Level.

Swansea University will accept the Welsh Baccalaureate - Advanced Skills Challenge Certificate as fully equivalent to one A-Level.

About this course

Course option

4years

Full-time | 2026

Subject

Journalism

As human beings, we spend more time consuming media than any other activity. Only sleeping takes up more of our time. In the digital age, traditional news and media platforms are further supplemented by a huge proliferation of online platforms. Choice therefore, has never been greater and quality has never been so variable. In the age of "fake news" for example, the ability to differentiate objective fact from speculative rhetoric has never been more important. Today’s graduates are not only the consumers of mass information, they are also its curators and creators, and would-be journalists now need to develop their own personal brands within a congested market place.

The programme aim therefore is to equip students with a three way analytical, practical and employability skill set that will enable them to more easily enter into the graduate job market. The programme will be regularly appraised by an industry panel to ensure that it remains at the cutting edge of what employers and industry requires. You will have the chance to attend workshops and seminars run by guest speakers as part of the course.

Based on our stunning Singleton Park campus, in parkland overlooking Swansea Bay on the edge of the Gower Peninsula;

Media and Communication at Swansea is ranked:
• 8th in the UK for Student Satisfaction (Complete University Guide 2025)
• 8th in the UK for Student Experience (Times Good University Guide 2025)
• 10th in the UK for Teaching Quality (Times Good University Guide 2025)

We pride ourselves in preparing graduates for careers beyond university. We are able to do this by using our connections to industry, and our emphasis on the particular interpersonal skills that our industry panel identify as key within their recruitment processes.

Our Media and Communication graduates are truly international and are employed around the world. They have careers in:
• Journalism
• Media
• Business
• Public Relations and Marketing
• Digital Marketing
• TV and Radio
• Publishing

As part of this programme, you will spend a year abroad between your second and final year, broadening your skills and experience. Our partner institutions span the globe, with opportunities varying each year. If you wish to receive more information, please get in touch with us on study@swansea.ac.uk

Modules

In Year 1, you will typically study areas including:
Delivering and Decoding the News, Principles of Mediation, Public Relations: Strategic Communications, Creative Media Platforms, Pitch Invasion: Sport and its Impact on Society

In Year 2, you will typically study areas including:
Theorising the Media, Investigating Text, Process and Audiences, Pop Culture and Alternative News Genres, Introduction to Writing Fiction, Misinformation, Fake News and Fact-Checking, The History of Screen Animation

In Year 3, you will have the opportunity to spend a year abroad between your second and final year, broadening your skills and experiencing different cultures. Our partner institutions span the globe, with opportunities varying each year

Your final year will include an optional independent dissertation project, you will typically study areas including:
Reporting the 21st Century, Journalism in Practice, Documentary and Fiction Filmmaking, Sports Public Relations, Strategy, Marketing and Branding, Digital Futures, Practical Web Technologies, Guerrilla Campaigns: Subversive and Interruptive PR

Assessment methods

Studying Media and Communications at Swansea University allows students to enhance their future employability prospects through assessments that replicate the kind of experiences you will face in the creative communications industries, often with the involvement of industry professionals to offer feedback and advice. Some examples of these are:

- Developing creative ideas for a multi-media project that is then pitched to a commissioning editor from the BBC
- Working with one of the University’s Sports Club to develop a communications strategy to raise the profile of the club among Freshers students
- Creating a multi-media rebranding project for a client
- Writing and/or recording a film review
- Interpreting a brief from a local organisation and working with that client to develop a digital PR strategy that is then pitched to the client
- Filming and editing a series of short 3-minute videos in a variety of styles optimised for distribution on social media
- Sourcing and writing a local news story as a part of the development of a digital journalism portfolio
- Developing an idea for a new lifestyle journalism publication, and pitching the idea to a publisher

For full breakdown of course structure and assessment please visit our course page: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-journalism-media-communications or get in touch with us at study@swansea.ac.uk

The Uni

Course location:

Singleton Park Campus

Department:

College of Arts and Humanities

Read full university profile

What students say

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Journalism

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

81%
UK students
19%
International students
38%
Male students
62%
Female students
85%
2:1 or above
13%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
C

After graduation

The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Journalism

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£24,000
high
Average annual salary
95%
high
Employed or in further education
55%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

50%
Sales, marketing and related associate professionals
10%
Business, finance and related associate professionals
7%
Sales assistants and retail cashiers

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Journalism

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£18k

£18k

£22k

£22k

£24k

£24k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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Course location and department:

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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