Media with Business Management
Keele University
UCAS Code: P3N1 | Bachelor of Arts (with Honours) - BA (Hons)
Keele University
UCAS Code: P3N1 | Bachelor of Arts (with Honours) - BA (Hons)
Entry requirements
A level
BBC in three A levels
Access to HE Diploma
112 UCAS points in any Access to HE Diploma including Distinction in at least 15 Level 3 credits
GCSE/National 4/National 5
English language C/4 or equivalent, see webpage
International Baccalaureate Diploma Programme
554 in three Higher Levels, OR 29 points
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
DMM in any BTEC Extended Diploma / National Extended Diploma
T Level
Merit in any T level
UCAS Tariff
About this course
This course has alternative study modes. Contact the university to find out how the information below might vary.
Our Media with Business Management BA equips you with the skills to critically analyse, research, and understand the media while harnessing its power for creative communication and storytelling. You will also gain an understanding of the modern business landscape, including international economics, politics, and societal issues, preparing you for a successful career in the media industry.
**Why choose this course?**
- Film Studies and Media at Keele: Top 10 in England for student positivity* NSS 2023 (Broad-based universities) *based on overall student satisfaction, which is an average score across 27 questions asked in the NSS
- Access to industry-standard media facilities – gain practical skills using film, sound and image production facilities
- Choose to spend a year working in industry or study abroad.
- Learn alongside innovative companies based in Keele Business School
In today’s fast-paced digital world, storytelling is everything — and with our Media with Business Management BA, you will master the art of crafting compelling narratives across film, audio, and digital platforms. Whether you want to captivate audiences, communicate powerful ideas, or express your unique creative voice, this programme gives you the tools to make an impact. In addition to creating content, you will become a critical analyst of various forms of media, informed by the latest industry developments.
You will also gain essential business skills, from data analysis to mastering digital tools for smart decision-making, giving you a competitive edge in industry. With a strong focus on sustainability, ethical business practices, and leadership, you'll become equipped to drive innovation and shape future responsibly through promoting social justice and challenging misrepresentation in media. This forward-thinking curriculum covers everything from the foundations of business and social media content creation, the fundamentals of media production and researching audiences, ensuring you're fully prepared for a successful career in a variety of industries.
**About Keele**
Keele University was established in 1949 by the former Vice-Chancellor of Oxford University. Founded to meet the needs of a changing world, Keele has always had a pioneering vision to be a different kind of university.
We excel in both teaching and research, with some of the most satisfied students in England, and research that is changing lives for the better at a regional, national and global level.
Our beautiful 600-acre campus is one of the biggest in Britain – but all the most important services and facilities are on your doorstep, with accommodation, teaching spaces, facilities including a medical centre, sports centre and pharmacy, and a range of shops, eateries and entertainment venues – including the Students’ Union – clustered around the centre.
Modules
For a list of indicative modules please visit the course page on the Keele University website.
What students say
We've crunched the numbers to see if the overall teaching satisfaction score here is high, medium or low compared to students studying this subject(s) at other universities.
How do students rate their degree experience?
The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.
Business studies
Teaching and learning
Assessment and feedback
Resources and organisation
Student voice
Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
Media studies
Teaching and learning
Assessment and feedback
Resources and organisation
Student voice
Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
After graduation
The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.
Business studies
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.
Media studies
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
What about your long term prospects?
Looking further ahead, below is a rough guide for what graduates went on to earn.
Business studies
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£20k
£27k
£32k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
Digital media
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£26k
£21k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
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Higher entry requirements
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Course location and department:
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Teaching Excellence Framework (TEF):
We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.
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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).
This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.
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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.
You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.
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Post-six month graduation stats:
This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.
It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.
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Graduate field commentary:
The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show
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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.
While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?
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